District 67 Communication Metrics

Quarter Period Ending
6/30/15
9/30/15
 12/31/15
 3/31/16  6/30/16  9/30/16  12/21/16

Facebook Likes

(Joined September 2012)
 371  416  427  454  483 498
 512
Facebook Avg. Post Reach
186 97
 144  178  175 101
 69

Twitter Followers

(Joined October 2012)
 227  296  321  369  399 446
 461
Avg. Impressions per Day
 145  81  98  213  308 221
119
Avg. Engagement Rate
1.53%
 1.3%  1.7%  1.2%  .7% 1.5%
 1.1%

Emails

(Sent through Constant Contact)
6568
 34924 36980  43853  29713 29316
57575
Open Rate
(Current Industry Avg. - 23.92%)
58.6% 55.5%
 52.6%  50.2%  53.3%  60.6%  59%
Total Target Audience
 2.6K  3.5K 3.55K
3.58K  2.8K  3.8K

 3.8K
(2.9K Active)